Three Tips for Improving Your Copywriting Skills

By Alice Seba, Teacher at Internet Marketing Copy Makeover

If you sell any type of product, it’s no secret that copywriting skills (or a skilled copywriter on hand) goes a long way to selling more. We have just a few moments to grab a visitor’s attention, draw them into our offer and make the sale. We need to anticipate their objections and questions because most will click away to another seller instead of sending you an email to ask.

It sounds daunting, but it can be done by improving your own copywriting skills. But how do you do that?

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Don’t Have a Swipe File? Here Are 3 Reasons Why You Should Get One

By Alice Seba, Teacher at Internet Marketing Copy Makeover

When I first heard someone say “swipe file” in regard to copywriting a few years back, I was horrified. If you’re not familiar with the term, it’s basically keeping a folder (printed or digital) of sales copy to refer to when crafting your own copy.

I know!

It seemed like people were suggesting that I keep a swipe file, so I could actually plagiarize the copy of others. It was totally shocking. But really, that is not the purpose of a swipe file. Keeping a swipe file is simply a learning opportunity to improve your own copywriting skills.

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Have you wondered how you are ever going to make your business into the dream you envision?  Doesn’t it seem like there is just a ton of info you need to learn and where in the world do you start?

If bridging the gap between your street address and your web address is your goal, then the Dream Big! Web Marketing 101 class is all you’ve been hoping and looking for.

In 6 short weeks they will walk you through each step you need to take to get your business off and running. But not only will they walk you through it, they will explain everything in plain old English so you know what you are doing and can keep doing it forever.

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Internships are commonly associated with college students. They become interns to earn college credit and to gain experience that will help them start their careers once they have graduated. But did you know that more and more small business owners are expressing an interest in becoming interns?

It makes a lot of sense if you think about it. By definition, an intern is someone who works in a temporary position for the purpose of gaining skills and experience rather than making money. It’s not so far-fetched for a budding entrepreneur to want to do that. I for one am someone that learns by experience and not so much from books and text.

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