Guilty, I’ll own it. I even have part of my business as a totally local biz, but I still don’t remember to convert all my advertising to being local.

Sometimes being online keeps my head thinking only online. I am a VA, but why does that have to be strictly virtual? Why wouldn’t some local small businesses want a contractor to help them get a newsletter out, manage a mailing list, set up their website, or any number of details that a small business can’t get to. Many small businesses can’t afford full-time employees and even regular part-time employees for that matter.

Taking my virtual assistance businesses to the next level could mean advertising locally. Dropping off custom promotional mugs with a gift basket and a detailed flyer of ideas on how I can help them grow. Many small businesses don’t know how many ways I can help them and how many ways there are to advertise affordably. Possibly they want to run a promotion, but truly don’t have that extra time to put it together. It’s holding their profits back and that’s where I could be stepping in.

I dislike the saying, “Think outside the box.” Being one who has never thought “in the box” I don’t get it. lol But this is one of those instances where I think I may have just gotten the saying I’m not going to just “think outside the box”, I’m gonna jump on top of it and soar.

This was posted by Val on February 25th, 2010. You can find more information like this in Expertise and Outsourcing and marketing.