Take advantage of all of those pen thieves out there. Marketing with pens is tremendously effective. How many times have you found a pen in your purse and had no real idea where you got it from? I know in my house it happens a lot because my hubby tends to pick them up from [...]

Emotions play a big factor in customers’ buying decisions.  When someone decides to make a purchase, they have many options.  How they feel about a particular product or service, and the person they plan on buying from, actually plays into the decision to buy. People do not want to feel as though they are being [...]

Remembering to get offline with your business promotion is difficult for quite a few. Since I do work a main part of my business away from my house I tend to understand this. But it doesn’t mean I’m following through either. lol If I was following through with it, I’d already have my promotional pens [...]